LEAD, an HBCUgrow Conference

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LEAD 2018 Conference & LEAD Awards is set for November 15, 2018 in the Charlotte, NC area.

8:15 – 8:45a Registration

8:45 – 9:50a Student Lifecycles

Colleges and universities are rethinking the student lifecycle management process due to the rapidly changing higher education landscape – shifting demographics impacting academic preparedness and the propensity to go to college, the increasing number of non-traditional learners, changes in technology, and rising expectations for improved outcomes.

From choosing a school; to developing connections; to attending classes, studying, and completing group projects; to choosing whether or not to get involved in activities, the potential paths today’s learners take can vary widely and can impact student success. Is your school ready to meet the challenge? Rose Martinelli and Malisha Richardson from Huron Consulting Group will be joined by an HBCU partner to address how you may improve efficiency and effectiveness in an increasingly complex student lifecycle path.

10 – 10:50a Student Recruiting Panel 

The competition for students in higher education continues to increase. Join enrollment teams and marketing experts from Shaw University (Anthony Brooks), the University of District of Columbia (Dwight Sanchez), Universal (Don Bean), and Johnson C. Smith University (Vory Billups) as they field your questions on how they have achieved success.

11 – 11:50a Role of Alumni in Fundraising 

When it comes to opening up the checkbook, HBCUs have historically struggled engaging alumni.
Bring your challenges and questions to our panelists, who have all seen success in this arena. Panelists include representatives from Grambling State University (Marc Newman), vitalink (Jeanne Frazer), and York Technical College (Marcus Burgess, formerly with Florida Memorial & Voorhees).

Noon – 1:45p Presidential Panel & Lunch

The Presidential Panel – a conference favorite – is back! Hear how Presidents are addressing challenges in the ever-changing HBCU higher-ed environment. Presidents, Chancellors, and C-level executives will field questions on enrollment management and other topics of interest from the audience. Come prepared to ask our panelists!

2018 LEAD Presidential Panelists

2 – 2:50 Digital Impact Panel 

Technology continues to change at breakneck speed. Universities must stay current to avoid losing potential students to other institutions. Join panelists from Jackson State University (Spencer McClenty), Howard University (Dr. Tashni-Ann Dubroy), and AndiSites (Andrea Ferguson) to learn how they are managing the new digital landscape.

3:00 – 5:00 HBCUgrow 2018 LEAD Awards Reception & Ceremony

Help us celebrate our 2018 LEAD Awards! We will begin with a networking reception before presenting awards to the winners in 5 categories. Winners were chosen based on the public’s input (50%) and our judges panel (50%). Be the first to see and congratulate the winners for:

·      LEAD Innovation

·      LEAD Marketing

·      LEAD Website

·      LEAD Military-Friendly

·      Best Leadership

Date and Time: Thu, November 15, 2018; 8:00 AM – 5:00 PM EST

Location: Gastonia Conference Center (Charlotte Area)

Tickets from $65

Register for LEAD now!

Thank you to our HBCU partners!

Livingstone College  

Thank you to our HBCU sponsors!

See the Photos from 2017 on Facebook!